Xingfei Wang
I am Xingfei Wang – your articulate orchestrator of visuals and concepts. From the Academy of Art university to the University of Washington, I've cultivated a tapestry of skills that marry the elegance of fine arts with the precision of graphic design. My canvas stretches from the interactivity of UI designs to the strategic narratives of social media branding. Each line I draw, each pattern I weave, tells a story. 
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Selected Projects:


1. HANFU: THREADS OF TIME
A visual celebration that delves deep into the opulent tapestry of China's sartorial heritage, "Hanfu: Threads of Time" marries ancient elegance with modern design, resurrecting timeless traditions for contemporary appreciation.

2. NEW JEANS ALBUM COVER & ADVERTISING
A visual symphony crafted for the dynamic beat of New Jeans, blending youthful exuberance with cutting-edge design, setting the stage for a new wave in music aesthetics.

3. INVOLUTIONA stark, visual critique that delves deep into societal competition, "Involution" uses the language of exaggerated graphics to question the relentless race for success in a world spun by ambition.

4. ALLWELL A compassionate interface designed to simplify and enrich the lives of elders. ALLWELL fuses intuitive design with practicality, weaving a digital tapestry of support for seniors in the solitude of modernity.











NEW JEANS ALBUM COVER & ADVERTISING2023

Brand Identity | Art Direction | Social Media Campaign

Harmonizing the vibrant spirit of the New Jeans album, this campaign is a visual anthem to youthful vitality. It brings together eclectic designs that resonate with the modern pulse of music lovers. The identity captures the essence of the album, weaving each song's narrative into a tapestry of colors and shapes that beckon the audience to listen with their eyes.












                   





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